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The three essential 'E's of the U.S. patient experience
The three essential 'E's of the U.S. patient experience

The three areas of unmet need where pharma can play in bettering the U.S. patient experience: Empathy, empo...

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WhatsApp could prove a powerful patient engagement tool for pharma
WhatsApp could prove a powerful patient engagement tool for pharma

WhatsApp's enormous user base in many global markets means it could serve to connect pharma with patients -...