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Most Recent Articles
Infographic: U.S. physicians hope Amazon can get drug costs down
Physicians think Amazon will have an impact on the U.S. healthcare system and expect its move into distribution to push drug costs down and patient education out
Infographic: Amazon's move into distribution could impact adherence
Convenience is a factor for non-adherent patients, and that could factor into Amazon's drug distribution play.
Infographic: Mastering the game of competitive intelligence
Infographic: Reaching Physicians in the Age of Amazon
This infographic highlights the key trends for 2018 pharmas need to keep in mind to engage physicians effectively.
Infographic: How docs use digital tools from Down Under to the Land of the Rising Sun
This infographic highlights how physicians around the global interact online to make clinical decisions
Infographic: The pharmas U.S. physicians trust most online
An illustration of the 3 pharmas most trusted by U.S. physicians and the relationship between trust and provision of online information and services by pharma
3 steps to increase patient engagement with pharma content
3 crucial steps pharma needs to do to better engage their patient audience
Infographic: Improving the digital physician experience in EU5 markets
This infographic highlights what pharma should do to improve digital physician experience in EU5 markets.
Infographic: Millennial Physicians
Infographic: Key Patient Trends in Europe 2017
This infographic highlights key patients trends in Europe for 2017
Infographic: How can pharma marketers engage EU5 physicians via congresses?
Many physicians already participate in pharma-sponsored congresses - what types of content and topics do they want to see?
Infographic: What Global Oncologists Want from Pharma
Oncologists are extremely digital and have high expectations from pharma when it comes to online content, services and overall experience.
Infographic: Pharma customer engagement missing the mark with physicians
The good news is that there's lots of opportunities to differentiate from competitors on delivering a better experience.
Infographic: Pharma's approach to market access facing digital disruption
What do payers really want from pharma? Does quality content and digital experiences influence their formulary decisions and in what ways?
Brand planning – 3 steps to immerse HCPs in your digital ecosystem
Patient digital infographic - 3 trends driving online health info-seeking
Cybercitizen Health ® U.S. infographic highlights 3 digital healthcare info-seeking trends healthcare marketers should keep in mind while planning a digital patient engagement strategy
Physician digital infographic - 3 must dos for physician engagement
Taking the Pulse® U.S. infographic highlights 3 key takeaways for pharma marketers to consider as they plan their physician engagement.
Infographic: Key factors in the patient prescription journey
Infographic: EU Physician Digital Trends
Infographic: Digital Patient Journey