Most Recent Articles
Patient demand for "Pill-plus-Skill" adherence offerings from pharma is substantial
Patient demand for voice apps from pharma is already substantial, as Amazon announces that its Alexa voice assistant has achieved HIPAA compliance.
Infographic: The MedTech fielding the best reps
Topline results on rep interactions according to surgeons, from DRG Digital's Digital MedTech Physician study
How to find your audience using social intelligence
How DRG Digital uses social data to help brands better understand their audiences and identify opportunities for engagement
Infographic:The Patient Switch Report: Understanding switching and adherence motivators
Infographic: Supporting and educating patients in European markets
How can pharmaceutical firms communicate with patients in Germany, the UK, Spain, France and Italy?
Infographic: How effective is pharma outreach to EU physicians across channels?
A look at how effectively pharma companies are communicating with physicians in the EU5 (the UK, Germany, France, Spain and Italy) from our Taking the Pulse Europe study
Infographic: Docs doubt the power of healthcare's plan + PBM mergers
U.S. physicians are skeptical that mergers of PBMs, health plans and provider orgs can lower costs and improve care.
Infographic: The 3 Digital HCP Trends you need to know
Infographic highlighting 3 digital HCP trends physician marketers should be aware of
Infographic: Pharma reps carry clout with physicians in Japan
Pharma company sales reps and websites are unusually influential with physicians in Japan, relative to other markets.
Infographic: U.S. physicians hope Amazon can get drug costs down
Physicians think Amazon will have an impact on the U.S. healthcare system and expect its move into distribution to push drug costs down and patient education out
Infographic: Amazon's move into distribution could impact adherence
Convenience is a factor for non-adherent patients, and that could factor into Amazon's drug distribution play.
Infographic: Reaching Physicians in the Age of Amazon
This infographic highlights the key trends for 2018 pharmas need to keep in mind to engage physicians effectively.
Infographic: The pharmas U.S. physicians trust most online
An illustration of the 3 pharmas most trusted by U.S. physicians and the relationship between trust and provision of online information and services by pharma
3 steps to increase patient engagement with pharma content
3 crucial steps pharma needs to do to better engage their patient audience
Infographic: Improving the digital physician experience in EU5 markets
