Error - something went wrong!
Most Recent Articles
Infographic: Supporting and educating patients in European markets
How can pharmaceutical firms communicate with patients in Germany, the UK, Spain, France and Italy?
Infographic: How effective is pharma outreach to EU physicians across channels?
A look at how effectively pharma companies are communicating with physicians in the EU5 (the UK, Germany, France, Spain and Italy) from our Taking the Pulse Europe study
Infographic: Docs doubt the power of healthcare's plan + PBM mergers
U.S. physicians are skeptical that mergers of PBMs, health plans and provider orgs can lower costs and improve care.
Infographic: The 3 Digital HCP Trends you need to know
Infographic highlighting 3 digital HCP trends physician marketers should be aware of
Infographic: How can pharmas build cred with U.S. physicians?
Infographic: Key Trends in Patient Rx Decision Making
Infographic: Pharma reps carry clout with physicians in Japan
Pharma company sales reps and websites are unusually influential with physicians in Japan, relative to other markets.
Infographic: How docs' use of social media differs by generation
Infographic: U.S. physicians hope Amazon can get drug costs down
Physicians think Amazon will have an impact on the U.S. healthcare system and expect its move into distribution to push drug costs down and patient education out
Infographic: Mastering the game of competitive intelligence
Infographic: Reaching Physicians in the Age of Amazon
This infographic highlights the key trends for 2018 pharmas need to keep in mind to engage physicians effectively.
Infographic: How docs use digital tools from Down Under to the Land of the Rising Sun
This infographic highlights how physicians around the global interact online to make clinical decisions
Infographic: The pharmas U.S. physicians trust most online
An illustration of the 3 pharmas most trusted by U.S. physicians and the relationship between trust and provision of online information and services by pharma
3 steps to increase patient engagement with pharma content
3 crucial steps pharma needs to do to better engage their patient audience
Infographic: Improving the digital physician experience in EU5 markets
This infographic highlights what pharma should do to improve digital physician experience in EU5 markets.
Infographic: Millennial Physicians
Infographic: Key Patient Trends in Europe 2017
This infographic highlights key patients trends in Europe for 2017
Infographic: How can pharma marketers engage EU5 physicians via congresses?
Many physicians already participate in pharma-sponsored congresses - what types of content and topics do they want to see?
Infographic: What Global Oncologists Want from Pharma
Oncologists are extremely digital and have high expectations from pharma when it comes to online content, services and overall experience.
Infographic: Pharma customer engagement missing the mark with physicians