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Paging Dr. Siri: Physicians and the rise of voice assistants
How are physicians using voice assistants like Siri and Alexa – and what does this mean for pharma brands?
Webinar: Best practices for global physician engagement and tailoring programs by country
Learn key trends from Taking the Pulse Global study across 28 countries, and best practices for global physician engagement
Poor pharma digital marketing damages credibility with physicians, Manhattan Research study finds
Doctors want help from pharma in making decisions and caring for patients. Instead, they’re getting ads, according to findings from Decision Resources Group’s Manhattan Research
Physician digital infographic - 3 must dos for physician engagement
Taking the Pulse® U.S. infographic highlights 3 key takeaways for pharma marketers to consider as they plan their physician engagement.
Five things pharma should know about cardiologists
Five key things pharma should know about cardiologists from ePharma Physician
Infographic: EU Physician Digital Trends
EHRs eat up more and more HCP time, but physicians still want outside support resources
Want to better engage docs outside EHRs? Offer them quality digital patient education on your website
What physicians want from pharma online: more than just product information
Infographic: US Physician Digital Trends 2016
Doctors want more from pharma online
AMA CEO Dr. James Madara’s remarks last week decrying “Digital snake oil” got a lot of press coverage, but his call for tools that help physicians improve patient care drew less notice. “Digital...
Webinar: Digital Content for Physicians in Global Markets
EU docs rely on reps. Here’s three ways pharma can better support them
While access to physicians is a growing problem for pharma reps in the U.S. and E.U., European physicians continue to rely heavily on reps for medical information. In fact, more than half of EU5...
eBook: Pharma’s Global HCP Engagement Opportunity
Specialist Multichannel Engagement Research
Infographic: Global Physician Trends 2016
Case Study: Digital Strategy for Pharma Global Product Launch
eBook: 3 Key Considerations for Physician Engagement
Infographic: Five Ways Pharma Brands Can Increase their Visibility in EU5