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Most Recent Articles
Infographic: How can pharma marketers engage EU5 physicians via congresses?
Many physicians already participate in pharma-sponsored congresses - what types of content and topics do they want to see?
Infographic: What Global Oncologists Want from Pharma
Oncologists are extremely digital and have high expectations from pharma when it comes to online content, services and overall experience.
Infographic: Pharma customer engagement missing the mark with physicians
The good news is that there's lots of opportunities to differentiate from competitors on delivering a better experience.
Infographic: Pharma's approach to market access facing digital disruption
What do payers really want from pharma? Does quality content and digital experiences influence their formulary decisions and in what ways?
Brand planning – 3 steps to immerse HCPs in your digital ecosystem
Patient digital infographic - 3 trends driving online health info-seeking
Cybercitizen Health ® U.S. infographic highlights 3 digital healthcare info-seeking trends healthcare marketers should keep in mind while planning a digital patient engagement strategy
Physician digital infographic - 3 must dos for physician engagement
Taking the Pulse® U.S. infographic highlights 3 key takeaways for pharma marketers to consider as they plan their physician engagement.
Infographic: Key factors in the patient prescription journey
Infographic: EU Physician Digital Trends
Infographic: Digital Patient Journey
Map of the digital patient experience and opportunities for pharma brands
Infographic: EU Patient Digital Health Trends
Infographic: Global Physician Trends
Infographic: US Patient Digital Health Trends 2016
Infographic: US Physician Digital Trends 2016
Infographic: Pharma's Opportunity in Meeting Emerging Customer Expectations in Health
Infographic: Pharma's Digital Disconnect
Infographic: Five Ways Pharma Brands Can Increase their Visibility in EU5